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Job details
 
Company: Kern Community College district
Job Title: Director, Communication and Community Relations
Job Category: Public Relation
Job description:  
Director, Communication and Community Relations

Kern Community College District

Position Number: 02309

Posting Date: 01/24/2018

Initial Screening Date: 02/07/2018

Open Until Filled: Yes

Position Type: Management

Rate:

Work Week: 40 hours per week, 12 month position

Minimum Salary: $102,704.39 annually

Maximum Salary: $134,757.07 annually

Benefits:

Our competitive benefits package includes medical, dental, and vision insurance; life insurance coverage; long-term disability insurance, and an employee assistance program (EAP ).

In addition, employees have the option to purchase:

• Flex 125
• AFLAC Policy
• Supplemental voluntary life insurance
• 403b Tax Shelter Annuity

All coverages begin on the first day of the month following the hire date. Employees are covered under the California Public Employees Retirement System (CalPERS) and are vested 100% after five years of full time service.

College/Site: Bakersfield College

Location: BC-Main Campus

Basic Function:

Under the direction of the College President or designee, the Director, Communication and Community Relations, is responsible for implementing community and public relations strategies that advance the College's goals with key external and internal constituents. Represents the College to the community at large through the development and maintenance of relationships with key community groups, external agencies, and/or other interested parties.

EXAMPLES OF DUTIES :

1. Facilitate community relationships, through the office of the president, with businesses, industry partners, and non-profit organizations to advance the missions of the college in all of the communities the college serves.
2. Serve as key point of contact for neighboring businesses, institutions, residents and others in college served communities. Initiate and support opportunities for them to be engaged in college/campus life, engage them in college/campus issues or changes affecting them, and partner in addressing concerns.
3. Provide guidance to campus executives on communication, community relations and marketing issues. Compose, develop, and prepare oral and written communications for the campus leadership; confer with the President regarding communications in response to media relations needs.
4. Compose, develop and prepare for the dissemination of speeches, correspondence, talking points, announcements, and other oral and written communications for the President; confer with the President regarding and adjust communications in response to public relations needs; provide technical assistance to the President regarding public relations strategies, needs, and issues.
5. Serve as liaison to the Bakersfield College Foundation, working jointly to promote community relationships in all of the locations served.
6. Develop, implement, and maintain the College Communication Plan and establish and maintain internal and external communication networks for the College.
7. Determine the need for general campus and specific program marketing; create
and initiate marketing and promotional campaigns to meet the needs of the
general campus and specific programs.
8. Coordinate crisis communications and participate in campus safety planning
efforts.
9. Act as campus spokesperson and coordinate various campus experts to speak with the news media.
10. Supervise Web, Graphics, and Media Relations staff to include prioritizing and assigning work; conducting performance evaluations; ensuring staff is trained;
making hiring/ termination, and disciplinary recommendations.
11. In coordination with the Vice President, Student Learning, and Vice President, Student Services, supervise the design, preparation, content development and
distribution of all campus publications, including the Course Catalog and Schedule
of Classes.
12. Participates in the planning and allocating of the departmental budget, which
includes monitoring spending, approving purchases, reallocating funds, and
monitoring blanket purchase orders.
13. Develop and maintain good relationships with community media organizations.
14. Create and distribute news releases to all appropriate media, act as the liaison
between faculty, staff, and media, arrange news conferences, television and radio
appearances, and news interviews.
15. Manage college social media presence and effective use of social media tools for
information dissemination and marketing.
16. Participate in management team assignments and activities as requested by the
President of the College.
17. Perform other related duties and special projects as assigned by the President of
the College.

Education and Experience:

MINIMUM QUALIFICATIONS :

• Bachelor’s Degree from an accredited college/university or equivalent, preferably in communications, journalism, marketing, or a related field plus five years experience.

• Proof of significant experience in communication, community relations, marketing or media may be substituted for the degree requirement.

• Three years in directing media relations or community relations.

• A working knowledge of print and electronic media, ability to write and speak effectively, ability to work harmoniously with a wide variety of people, and have the knowledge of and commitment to the mission of the community colleges.

• Demonstrated sensitivity to and understanding of the diverse academic, socioeconomic, cultural, ethnic, and disability backgrounds of community college students and employees.

Note: Degrees and credits must be from accredited institutions (Title V Section 53406). Any degree from a country other than the United States, including Canada and Great Britain, must be evaluated by an evaluation service.

Note:The screening of candidates will be conducted by a screening committee. The screening committee reserves the right to limit the number of interviews granted. Meeting the minimum qualifications for a position does not assure the applicant of an interview.

Knowledge and Abilities:

KNOWLEDGE OF:
• Practices, methods and procedures involved in developing, implementing and conducting community relations, strategic communications, marketing and awareness activities.
• Practices and procedures involved in the preparation and dissemination of news and media releases.
• Community relations practices, procedures, techniques and terminology.
• Broad knowledge of social media tools and social media environments.
• Policies, goals and objectives of College operations, programs and activities.
• Principles, practices and techniques involved in the research, organization, composition and design of news releases, newsletters and informational materials.
• Methods of collecting and organizing data and information.
• Oral and written communication skills.
• Budget preparation and control.
• Interpersonal skills using tact, patience and courtesy.
• Correct English usage, grammar, spelling, punctuation and vocabulary.
• Operation of a computer, desktop publishing equipment and assigned software.
• Record-keeping and report preparation techniques.
• Public speaking techniques.

ABILITY TO:
• Develop, implement, and conduct media relations, strategic communications, marketing and awareness activities to enhance community understanding of College objectives, services and activities.
• Compose, develop, and prepare for the dissemination of speeches, correspondence, talking points, announcements, and other oral and written communications for the President.
• Research, organize, compose, and design press releases, newsletters, and informational materials for distribution to the local news media and publication in the community.
Meet and confer with personnel, administrators, students, and the public to obtain and determine information for publication and promotion.
• Serve as a liaison and coordinate communications and information between the President, other administrators, personnel, print and broadcast media, and the public.
• Monitor legislature and activities affecting College operations and activities.
• Learn College organization, operations, policies and objectives.
• Prepare and deliver oral presentations.
• Operate a computer and assigned software.
• Analyze situations accurately and adopt an effective course of action.
• Work independently with little direction.
• Maintain records and prepare reports.
• Plan and organize work.
Meet schedules and time lines.
• Communicate effectively both orally and in writing.
• Establish and maintain cooperative and effective working relationships with others.

Salary Grade: I

Special Instructions to Applicants:

First Review of Applications:

Complete application packets will be accepted until the position is filled; but those received by 5:00 p.m. (Pacific Standard Time) on February 7, 2018 are assured consideration. The College reserves the right to extend time limits or reinitiate the recruitment/selection process at any point.

Completed application packet must include:
• Completed Online Application for Employment form
• Current resume
• Letter of interest (Cover Letter)
• Copy of legible transcripts, if applicable
• List of six (6) professional references – Listed on application form

Applicants who require reasonable accommodation to participate in the selection process should contact Human Resources to make the necessary arrangements.

Recruitment Status (tentative):
• Application Screening: TBD
• Interviews: TBD
The District does not provide sponsorship for authorization to work in the United States. Work authorization should be established at the time of application submission.

All applicants must apply online at http://apptrkr.com/1158956. Emails will not be accepted.

As an Equal Employment Opportunity Employer, the Kern Community College District encourages candidates with diverse backgrounds to apply.

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Skills:  
Employment type:
  • Full Time
Salary Range: Unspecified
 
Other Information
 
Degree: Unspecified
Experience (year): 0
Job Location: Bakersfield - California - USA
Zipcode: 93305
 
Post Date: 01/29/2018
 
Contact Information
 
Company: Kern Community College district
Contact Name: Kern Community College district
 
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